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Category: Videos
ABM Live – What is this Influ2 we keep hearing about
B2B in 2021 – Enough Rope To Hang Yourself With
So I claim that 2021 has provided B2B marketers with enough marketing budget to basically hang themselves with, in a good and in a not so good way. And what I mean by that, well, let’s go back to way back when – 2020
How to Operationalise Intent Signals
Everybody’s talking about intent these days, everybody. They’re talking about channels, the strategies and tactics, the platform, the tools. Intent is like, you know what ABM was two years ago, not enough people are talking about the operationalization of intent. And that’s what I want to talk to you today.
Michael Yehoshua shares B2B Marketing Gems
Adi Gazit Blecher shares B2B Marketing Gems
Kobi Katzal, Guesty shares B2B Marketing Gems
HubSpot User Group – Guesty, SCADAfence, Checkmarx
Most Common Problems Ops Teams Encounter
What about contact lists? I mean, a new HubSpot client walks in, or ops client, walks in. Usually what they tell us is, you know, I have a mess in my database, my lists, I can’t sort out Monday. So I don’t know what’s happening.